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Anker Case Study

Anker is a well-known brand for portable chargers both to customers and Amazon sellers. Steven Yang, its funder, started Anker in 2011 after leaved Google. The Verge even said Anker is beating Apple and Samsung at their own accessory game.

Let’s have a deep look at what Anker is about and how it promotes products from the perspective of marketing. Continue reading Anker Case Study