{"id":1861,"date":"2023-04-12T03:46:43","date_gmt":"2023-04-12T03:46:43","guid":{"rendered":"https:\/\/bigbobchang.com\/?p=1861"},"modified":"2023-05-25T15:26:12","modified_gmt":"2023-05-25T15:26:12","slug":"deinfluencing-trends","status":"publish","type":"post","link":"https:\/\/bigbobchang.com\/zh\/deinfluencing-trends\/","title":{"rendered":"Deinfluencing: \u7ea2\u4eba\u8425\u9500\u7684\u4fe1\u4efb\u5371\u673a\uff1f"},"content":{"rendered":"<p>\u4eca\u5e74\u4e8c\u6708\uff0cTikTok \u6380\u8d77\u4e86\u4e00\u80a1 Deinfluencing \u7684\u70ed\u6f6e\u3002<\/p>\n<p><!--more--><\/p>\n<p>\u5728 TikTok \u4e0a\uff0c #deinfluencing \u8fd9\u4e2a\u8bdd\u9898\u5df2\u7ecf\u6709 4.8 \u4ebf\u7684\u6d4f\u89c8\u91cf\u3002<\/p>\n<figure id=\"attachment_1862\" aria-describedby=\"caption-attachment-1862\" style=\"width: 1920px\" class=\"wp-caption alignnone\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-1862\" src=\"http:\/\/bigbobchang.com\/wp-content\/uploads\/2023\/04\/TikTok-Deinfluencing.png\" alt=\"TikTok Deinfluencing\" width=\"1920\" height=\"642\" srcset=\"https:\/\/bigbobchang.com\/zh\/wp-content\/uploads\/2023\/04\/TikTok-Deinfluencing.png 1920w, https:\/\/bigbobchang.com\/zh\/wp-content\/uploads\/2023\/04\/TikTok-Deinfluencing-300x100.png 300w, https:\/\/bigbobchang.com\/zh\/wp-content\/uploads\/2023\/04\/TikTok-Deinfluencing-1024x342.png 1024w, https:\/\/bigbobchang.com\/zh\/wp-content\/uploads\/2023\/04\/TikTok-Deinfluencing-768x257.png 768w, https:\/\/bigbobchang.com\/zh\/wp-content\/uploads\/2023\/04\/TikTok-Deinfluencing-1536x514.png 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><figcaption id=\"caption-attachment-1862\" class=\"wp-caption-text\">Source: TikTok<\/figcaption><\/figure>\n<p>\u6d77\u5916\u5a92\u4f53\u5bf9\u8fd9\u4e00\u73b0\u8c61\u5747\u6709\u62a5\u9053\u3002<\/p>\n<ul>\n<li><a href=\"https:\/\/www.businessoffashion.com\/articles\/marketing-pr\/tiktoks-deinfluencing-trend-explained\/\" target=\"_blank\" rel=\"noopener\">BoF<\/a> | TikTok\u2019s Deinfluencing Trend, Explained<\/li>\n<li><a href=\"https:\/\/www.buzzfeednews.com\/article\/stephaniemcneal\/deinfluencing-trend-tiktok\" target=\"_blank\" rel=\"noopener\">BuzzFeed<\/a> | Sorry, But The &#8220;Deinfluencing Trend&#8221; Is Just&#8230;Influencing<\/li>\n<li><a href=\"https:\/\/www.vogue.co.uk\/fashion\/article\/what-is-deinfluencing\" target=\"_blank\" rel=\"noopener\">Vogue<\/a> | Can Social Media\u2019s New Deinfluencing Trend Really Encourage Us To Buy Less Stuff?<\/li>\n<\/ul>\n<p>\u56fd\u5185\uff0c\u4e5f\u6709\u4e00\u4e9b\u201c\u6807\u9898\u515a\u201d\u6587\u7ae0\u3002\u4f8b\u5982\uff0c\u54c1\u73a9\u7684\u300aTikTok\u7f8e\u5986\u535a\u4e3b\u5e26\u8d27\u7ffb\u8f66\uff0c\u5f15\u53d1\u5168\u7f51\u201c\u62d4\u8349\u529d\u9000\u201d\u6f6e\u300b\u3002<\/p>\n<h2>\u4ec0\u4e48\u662f Deinfluencing<\/h2>\n<p>Deinfluencer \u4e0e Influencer \u76f8\u5bf9\u3002<br \/>\n\u7ea2\u4eba\u5e26\u8d27\uff0c\u662f\u7ea2\u4eba\u79cd\u8349\uff0c\u5f15\u5bfc\u7528\u6237\u4e70\u4e70\u4e70\u3002<br \/>\nDeinfluencer \u662f\u7ea2\u4eba\u62d4\u8349\uff0c\u544a\u77e5\u7528\u6237\u4e0d\u8981\u4e70\u6216\u8005\u4e70\u5176\u4ed6\u4ea7\u54c1\u3002<\/p>\n<p>#Deinfluencing \u4ee5\u53ca #deinfluencer \u5021\u5bfc\u7684 \u201cDon&#8217;t buy it\u201d \u548c#TikTokMadeMeBuyIt \u5f62\u6210\u9c9c\u660e\u7684\u5bf9\u6bd4\u3002<\/p>\n<h2>#Deinfluencing \u662f\u5982\u4f55\u4ea7\u751f\u7684<\/h2>\n<p>\u6839\u636e\u5a92\u4f53\u7684\u62a5\u9053\uff0c\u8fd9\u4e00\u8d8b\u52bf\u4e0e\u00a0 TikTok \u7f8e\u5986\u7ea2\u4eba Mikayla Nogueira \u6709\u5173\uff0c\u5979\u56e0\u5728\u4ed8\u8d39\u5408\u4f5c\u7684\u776b\u6bdb\u818f\u63a8\u5e7f\u89c6\u9891\u4e2d\u4f69\u6234\u5047\u776b\u6bdb\u800c\u53d7\u5230\u4e86\u5e7f\u6cdb\u7684\u6279\u8bc4\u3002<\/p>\n<p>\u8fd9\u4e00\u4e8b\u4ef6\u4f3c\u4e4e\u6807\u5fd7\u7740#Deinfluencing \u7684\u5f00\u59cb\u3002#Deinfuencing \u7684\u8ba8\u8bba\u4e5f\u4ece\u7f8e\u5986\u3001\u65f6\u5c1a\u8513\u5ef6\u5230\u5176\u4ed6\u7684\u54c1\u7c7b\u548c\u793e\u4ea4\u5e73\u53f0\u3002<\/p>\n<p>\u800c\u5206\u6790\u8fd9\u4e00\u73b0\u8c61\u80cc\u540e\u7684\u6210\u56e0\uff0c<a href=\"https:\/\/www.today.com\/life\/deinfluencing-trend-rcna68715\" target=\"_blank\" rel=\"noopener\">Today<\/a> \u7684\u6587\u7ae0 &#8216;De-influencing&#8217; is going viral. What does this mean for the future of influencers? \u4ee5\u53ca <a href=\"https:\/\/www.standard.co.uk\/insider\/deinfluencing-trend-what-is-it-tiktok-b1062075.html\" target=\"_blank\" rel=\"noopener\">Evening Standard<\/a> \u7684\u6587\u7ae0 De-influencing: revolutionary and authentic \u2014 or just another route to overconsumption? \u90fd\u8c08\u5230\u4e86\u4e09\u70b9\u3002<\/p>\n<p>1.\u7ecf\u6d4e\u4e0b\u884c\uff0c\u6d88\u8d39\u8005\u4e0d\u518d\u201c\u8086\u610f\u6325\u970d\u201d\u3002\u4e0e\u5176\u4e70\u6602\u8d35\u7684\u4ea7\u54c1\u4e0d\u5982\u7528\u5e73\u4ef7\u66ff\u4ee3\u54c1\u3002<\/p>\n<p>2.\u5bf9\u6d88\u8d39\u4e3b\u4e49\u7684\u6279\u5224\u548c\u5bf9\u73af\u4fdd\u4e3b\u4e49\u7684\u63d0\u5021\u4e5f\u5f71\u54cd\u7740\u6d88\u8d39\u8005\u7684\u8d2d\u4e70\u51b3\u7b56\u3002\u6709\u5feb\u65f6\u5c1a\uff0c\u4ea6\u6709\u6162\u65f6\u5c1a\u3002\u7f51\u6613\u4e25\u9009\u7684\u201c\u53cc11\u53cd\u6d88\u8d39\u4e3b\u4e49\u201d\u3001\u201c\u9000\u51fa\u53cc11\u5927\u6218\u201d\u53cd\u5957\u8def campagin \u4e5f\u66fe\u5f15\u8d77\u7f51\u53cb\u7684\u70ed\u8bae\u3002<\/p>\n<p>3.\u591a\u6570\u7684\u7ea2\u4eba\u5185\u5bb9\u662f\u4ed8\u8d39\u5408\u4f5c\uff0c\u7ea2\u4eba\u56e0\u4e3a\u8c0b\u5229\u800c\u96be\u514d\u4fdd\u8bc1\u5185\u5bb9\u5ba2\u89c2\u3002\u800c\u6d88\u8d39\u8005\u6e34\u671b\u771f\u5b9e\u7684\u4ea7\u54c1\u6d4b\u8bc4\u3002\u7c89\u4e1d\u4fe1\u4efb\u7ea2\u4eba\u800c\u8d2d\u4e70\u5176\u63a8\u8350\u7684\u4ea7\u54c1\uff0c\u4e00\u65e6\u7ea2\u4eba\u7ffb\u8f66\uff0c\u8fd9\u79cd\u4fe1\u4efb\u4fbf\u4e0d\u590d\u5b58\u5728\u3002<\/p>\n<h2>\u603b\u7ed3<\/h2>\n<p>#deinfluencing \u4f9d\u65e7\u662f influencing, \u4e0d\u7ba1\u7ea2\u4eba\u8bf4 don&#8217;t buy it, \u8fd8\u662f buy less, \u8fd8\u662f buy this, not that, \u7ea2\u4eba\u90fd\u5728\u5f71\u54cd\u7740\u6d88\u8d39\u8005\u3002<\/p>\n<p>\u800c\u4f9d\u9760\u7ea2\u4eba\u8425\u9500\u7684\u54c1\u724c\u5982\u679c\u5931\u53bb\u4e86\u6d88\u8d39\u8005\u7684\u4fe1\u4efb\uff0c\u4fbf\u96be\u4ee5\u633d\u56de\u3002<\/p>\n<p>Google trends \u4e0a\uff0c deinfluencing \u8fd8\u6709\u70ed\u5ea6\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u4eca\u5e74\u4e8c\u6708\uff0cTikTok \u6380\u8d77\u4e86\u4e00\u80a1 Deinfluencing \u7684\u70ed\u6f6e\u3002<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[1],"tags":[17],"class_list":["post-1861","post","type-post","status-publish","format-standard","hentry","category-affiliate-marketing","tag-influencer-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - 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