Tag Archives: marketing tool

Digital Marketing Guide 11-15

Below are my personal study notes and understanding of digital marketing. Hope it can guide you through the marketing landscape.

It is a beginner guide in general. If you want to learn more, I would suggest you read professional books and put it into practice.

Happy Reading. Feel free to comment if you have any questions.
Continue reading Digital Marketing Guide 11-15

Weekly Reading Picks| Volume 23

Bob’s Weekly Reading Picks

2019.6.16 volume 23

Content

1.10 Takeaways From Mary Meeker’s 2019 Internet Trends Report
2.WeChat for Business: What Marketers Need to Know
3.This year’s Digiday Publishing Awards finalists reflect a changing industry
4.Getting the Perfect YouTube Review: A Step-By-Step Approach
5.BrandZ Top 100 Global Brands 2019
6.10 Profit-Driving Chatbot Campaigns You Can Copy Today
7.How to Make Money with SEO in 2019 – Whiteboard Friday

Continue reading Weekly Reading Picks| Volume 23

Free Marketing Templates

Here are some marketing templates I collect from different websites like Shopify, Hubspot, MOZ, SEMrush, SEJ, Sprout Social, GanttPro, SmartSheet.

Hope it can help save you a lot of time when you make a marketing plan/strategy, launch a product, or run a campaign.

Please note it is only used for personal study. All the rights belong to the original creators.

 

Marketing Plan

Business Plan Template—Shopify

Marketing Calendar 2019 _ SEJ

Event Marketing Timeline Google Sheet-smartsheet

SEO/SEM

SEO Competitor Analysis Template_Moz

PPC Campaign Template-SEMRush & Hubspot

Social

Social Media Image Sizes Cheat Sheet—Sprout Social

Social Media Editorial Calendar-Hubspot & Sprout Social

Social Media Marketing Proposal-Hubspot & Sprout Social

Project

Project Gantt Chart Template Google Sheet_smartsheet

Project Timeline Google Sheet_smartsheet

Project Tracking Template Google Sheet-smartsheet

Historical Timeline Template Google Doc-smartsheet

Product Launch

Marketing |GanttPro

Product Launch |GanttPro

 

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Digital Media Briefing Example

Weekly Reading Picks| Volume 22

Bob’s Weekly Reading Picks

2019.6.9 volume 22

Content

1.Conversion Rate Optimization: The Definitive Guide
2.Month by Month Back-to-School Consumer Shopping Trends
3.Display Advertising Stats 2019: SEMrush Study
4.How to Perfectly Manage a PPC Campaign [Template]
5.How to Raise Money From a VC
6.The 16 Best Digital Marketing Tools in 2019
7.How the pursuit of leisure drives internet use

Continue reading Weekly Reading Picks| Volume 22

Weekly Reading Picks| Volume 10

Bob’s Weekly Reading Picks

2019.3.17- volume 10

Content

1.The Ultimate Guide to Lead Generation
2.The 12 best free tools for affiliate marketers
3.Celebrating Women in Affiliate Marketing
4.The One-Hour Guide to SEO, Part 1: SEO Strategy – Whiteboard Friday
5.E-Cigarettes Redux: A Society In Fear Of Mistakes
6.Amazon Owns Half of Ecommerce in the U.S.
7.Roadmap of Remote
Continue reading Weekly Reading Picks| Volume 10