Tag Archives: ecommerce

Weekly Reading Picks| Volume 46

Bob’s Weekly Reading Picks

2019.11.24 volume 46

Content

  1. Affiliate Program Marketing Guide: How to Spread the Word About Yours
  2. An inside view on Singles’ Day 2019 and China’s e-commerce landscape
  3. The Definitive Guide To SEO In 2020
  4. Better Content Through NLP (Natural Language Processing) – Whiteboard Friday
  5. Brand bidding & PPC optimization: Reducing your competition
  6. Big Tech takes aim at the low-profit retail-banking industry
  7. Google Wants to Do Business With the Military—Many of Its Employees Don’t
    Continue reading Weekly Reading Picks| Volume 46

Weekly Reading Picks| Volume 40

Bob’s Weekly Reading Picks

2019.10.13 volume 40

Content

1.How to Plan a Successful Holiday Search Strategy
2.Affiliate Marketing Parasitism (Ad Fraud)
3.Project Management in SEO
4.The Ultimate Guide to Social Media Marketing Campaigns
5.Let’s Talk About Brand Positioning and Purpose
6.When creative and media come together, sparks fly
7.Ecommerce Conversion Rate Stats: 2019 Continue reading Weekly Reading Picks| Volume 40

Weekly Reading Picks| Volume 37

Bob’s Weekly Reading Picks

2019.9.22 volume 37

Content

1.The 20 Best Google Chrome Extensions for SEO
2.Great Examples of Commerce Content
3.Everything You Need to Know About Billboard Advertising
4.E-A-T and the Quality Raters’ Guidelines – Whiteboard Friday
5.ITP 2.2: How is the Affiliate Industry Future-Proofing Tracking
6.WeWork sparks worries about Masayoshi Son’s Vision Funds
7.How Juul Hooked Kids and Ignited a Public Health Crisis Continue reading Weekly Reading Picks| Volume 37

Weekly Reading Picks| Volume 31

Bob’s Weekly Reading Picks

2019.8.11 volume 31

Content

1.Print on Demand: A Low-Risk Way to Sell Custom T-Shirts, Books, and More
2.How to Spend Your First $100 on Google Adwords
3.Publisher Spotlight: BuzzFeed
4.How TikTok Could Fail
5.The Smartphone Revolution Was the Android Revolution
6.Apps for the Old: Silver Screens
7.电子烟产业链全景图 Continue reading Weekly Reading Picks| Volume 31

Weekly Reading Picks| Volume 30

Bob’s Weekly Reading Picks

2019.8.4 volume 30

Content

1.Programming for SEOs – Whiteboard Friday
2.The Ultimate Guide to Platforms and How They Can Benefit Your Business
3.Online Fashion Retail: 11 Essential Statistics
4.The Demographics of Social Media in 2019
5.Eight Subreddits Every Marketer Should Follow
6.Baby Amazons take on their American role model
7.The Streaming Video-on-Demand War Is Going to Get Bloody Continue reading Weekly Reading Picks| Volume 30

Weekly Reading Picks| Volume 29

Bob’s Weekly Reading Picks

2019.7.28 volume 29

Content

1. Everything You Need to Know About Communication Theory
2.Timeline of Apple Inc. products
3.The Ultimate Guide to Public Relations in 2019
4.7 Types of Marketing Organization Structures
5.The Top 5 Creative Brand Ideas You Need to Know
6.The History of Advertising: A Timeline
7.How to Rock Your Back to School Marketing Campaign [Infographic]

Continue reading Weekly Reading Picks| Volume 29

Weekly Reading Picks| Volume 28

Bob’s Weekly Reading Picks

2019.7.21 volume 28

Content

1.The Ultimate Guide to B2B Marketing in 2019
2.The Pro Marketer’s Product Launch Checklist- Whiteboard Friday
3.What is Programmatic Advertising? The Ultimate Guide (2019)
4.What is Mobile App Marketing? 
5.Retargeting 101: Best Practices to Maximize Your Results
6.What is Marketing Automation?
7.The Ultimate Guide to Digital Marketing

Continue reading Weekly Reading Picks| Volume 28

Weekly Reading Picks| Volume 27

Bob’s Weekly Reading Picks

2019.7.14 volume 27

Content

1.Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less
2. Don’t Make Me Think: A Common Sense Approach to Web Usability
3. Influence: The Psychology of Persuasion
4. Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World
5. Permission Marketing: Turning Strangers into Friends and Friends into Customers 
6. Contagious: Why Things Catch On
7. Youtility: Why Smart Marketing Is about Help Not Hype

Continue reading Weekly Reading Picks| Volume 27

Weekly Reading Picks| Volume 26

Bob’s Weekly Reading Picks

2019.7.7 volume 26

Content

1.The Instagram Engagement Report 2019
2.11 of the Best Ecommerce Stats from 2019
3.All Links are Not Created Equal: 20 New Graphics on Google’s Valuation of Links
4.Gizmodo: Generating Scalable Revenue through Powerful Audience Engagement
5.Social Media Video Specs 2019: Your Complete Guide With Helpful Optimisation Tips
6. SEO Basics: A Noob‐Friendly 5‐Step Guide to SEO Success
7.盘点:2019年上半年跨境电商资本角逐大戏轮番上演!

Continue reading Weekly Reading Picks| Volume 26

Weekly Reading Picks| Volume 25

Bob’s Weekly Reading Picks

2019.6.30 volume 25

Content

1.2019 Affiliate Marketing Market Size
2.150k Small Business Website Teardown 2019
3.Boomers, Gen X, Gen Y, and Gen Z Explained
4.The New World of Customer Acquisition
5.50+ Social Media Sites You Need to Know in 2019
6. Take Your Business Global with Facebook x Kickstarter Crowdfunding Playbook
7.Affiliate Marketing Trends: 37 Experts Share Their Thoughts On The Future Of Affiliate Marketing

Continue reading Weekly Reading Picks| Volume 25