Category Archives: Online Marketing

Top 15 Chinese Online Stores in 2019

Top 15 Chinese Online Stores

Do you shop online?
Do you buy products from China?
Do you know any Chinese online stores?

This article will guide you through the top 15 online stores from China.

If you are a deal hunter,  you can make a wiser shopping decision for great offers next time.  If you are a digital marketer, it is suggested that you take a look at these websites and study why they can be successful. Continue reading Top 15 Chinese Online Stores in 2019

10 Digital Marketing Channels You Show Know

How to Promote Your Products Online?

Where

1). On your own websites with tools like Shopify, Bigcommerce, Magento, Woocommerce…

2). On third-party stores like Amazon, eBay, AliExpress, Wish…
For more info, just take a look at this post. Notes of Amazon Big Seller

3). Other options to listing your products on Walmart, Rakuten, Homedepot, Etsy…

4). Through crowdfunding sites like Kickstarter, Indiegogo, GoFundMe… Continue reading 10 Digital Marketing Channels You Show Know

Digital Media Briefing Example

Digital Media Briefing

Client :-

Campaign :-

Date :-

Client, Product & Market Background – why the briefing?

 

KPI’s/Campaign Objectives – how will the success of this campaign be measured?

Target CPA = £

Please detail any other important KPI’s –

 

Target Audience

 

Site Overview

Monthly Page Views =

Monthly UU’s =

Average Conversion Rate % =

AOV =

 

Other important information

  • Will this activity be run in conjunction with any other media?
  • Are there any other considerations we need to bear in mind?
  • Have you run any activity previously that you would like to avoid/re test?
  • Messaging – what is the creative message or call to action?
  • Budget (£ excl VAT)
  • Campaign Timings

 

Deadline for provision of information

Please provide a response to this brief by:-

(Please allow a minimum of 10 working days).

Notes of Full Stack Marketer

Note: Below contents are from Full Stack Marketer By Lydia

摘抄

1.学会写邮件 cc抄送老大
邮件内容是书面凭证,出现问题归清责任人
2.情商低的人特别容易因为情绪、喜好、性格而排斥某个合作对象。这是不专业的表现。business is business
3.用数据说话
新人最爱说”我认为”, 其实真正应该说的是“根据数据”。
4.无法用准确的语言精炼地表达意思就是能力不足的表现。
5.钱是最聪明的,只会去最趋势向上的地方。
6.对公司的一个考核指标:该公司岗位的离职员工的去向。
7.善于表达是这个时代最优秀的品质之一
8.涉及金钱和生命、健康的东西,做市场做媒体的,如果没有足够的专业知识,凭借自己的创意文案让人做出选择,背后的责任你承担不起。
9.永远不要和一个名气不如你的人吵架。这也是公关的基本常识。
10.当一个喷子站起来,即时被指正、批评,还是会有陆陆续续的后来者。一个工作饱满、家庭幸福、财富自由、生活愉悦的人,是不会有闲工夫和他们纠缠的。
生命短暂,一分钟也不要浪费在无趣的事情上。
Continue reading Notes of Full Stack Marketer