Category Archives: MKTG Guides

15 Marketing Models You Should Know

A marketing model is a tool that advertisers, merchants, or brands can use to understand the strength and earning potential of their business. It gives us a framework to rationally evaluate how we’re doing things now compared to our competitors and plan growth strategies for the future.

Theories on marketing, communication science, consumer behavior can help us better understand customer needs, create and deliver value, run the business, and manage the brand.

In this article, I hand-pick 15 different marketing models to help you decide the best strategy for you and your business,  predict the impact your marketing tactics have on consumers, and achieve your marketing goal in the end.

Content

  • Marketing Strategy
  • Consumer Behavior
  • Integrated Marketing Communication
  • Brand Management

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Digital Marketing Guide 11-15

Below are my personal study notes and understanding of digital marketing. Hope it can guide you through the marketing landscape.

It is a beginner guide in general. If you want to learn more, I would suggest you read professional books and put it into practice.

Happy Reading. Feel free to comment if you have any questions.
Continue reading Digital Marketing Guide 11-15

Digital Marketing Guide 6-10

Below are my personal study notes and understanding of digital marketing. Hope it can guide you through the marketing landscape.

It is a beginner guide in general. If you want to learn more, I would suggest you read professional books and put it into practice.

Happy Reading. Feel free to comment if you have any questions.
Continue reading Digital Marketing Guide 6-10

Digital Marketing Guide 1-5

Below are my personal study notes and understanding of digital marketing. Hope it can guide you through the marketing landscape.

It is a beginner guide in general. If you want to learn more, I would suggest you read professional books and put it into practice.

Happy Reading. Feel free to comment if you have any questions.
Continue reading Digital Marketing Guide 1-5

Beginner’s Guide to Email Marketing

Beginner’s Guide to Email Marketing

Content

1.Anti-Spam Laws
2.Email Marketing Platform
3.Different Types of Emails
4. Segmentation of Lists
5. Tracking and Analytics
6.  Effective Email Marketing Strategy Tips
7.More Reading Materials
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