2019.9.1 volume 34
1.B2B Account-Based Marketing Playbook
2.A Developer’s Guide To SEO
3.What We Learned About Organic Click Through Rate
4.Refurbishing Top Content – Best of Whiteboard Friday
5.Business Skills Census 2019
6.Best CPS Affiliate Networks 2019 by mThink
7.Savings United Connects Coupons with Content Continue reading Weekly Reading Picks| Volume 34
2019.8.25 volume 33
1.Ask the Expert: Data-Driven Campaign Optimization
2.5 Benefits and 5 Techniques that Add Value to Affiliate Networks
3.Taking Affiliate Worldwide: Top Tips for Global Program Success
4.Goodbye, Generic SEO Audit – Whiteboard Friday
5.Marketers ant more data, analytics, tech for improved personalization
6.How to keep your customers happy| The Economist
7.What companies are for | The Economist Continue reading Weekly Reading Picks| Volume 33
2019.8.18 volume 32
1.Less than Half of Google Searches Now Result in a Click
2.How to Become an SEO Expert: The Definitive Guide
3.10 Ebooks About SEO You Should Download & Read Now
4.Giving Assistant on Bringing Altruism to the World of Cashback
5.The Ultimate Guide to Landing Pages
6.The Ultimate Guide to Marketing Trends in 2019
7.10 Problems Plaguing Influencer Marketing Continue reading Weekly Reading Picks| Volume 32
2019.8.11 volume 31
1.Print on Demand: A Low-Risk Way to Sell Custom T-Shirts, Books, and More
2.How to Spend Your First $100 on Google Adwords
3.Publisher Spotlight: BuzzFeed
4.How TikTok Could Fail
5.The Smartphone Revolution Was the Android Revolution
6.Apps for the Old: Silver Screens
7.电子烟产业链全景图 Continue reading Weekly Reading Picks| Volume 31
1.Affiliate Marketing Overview
By Bob
By Jebcommerce
For US
Total Ad Spend 2019 – $238.63B
Digital Ad Spend 2019 -$129.34B
Mobile Ad Spend 2019 -87.06B
Global Affiliate Industry Value -15B
–Influencer marketing – 10B by 2020
US Affiliate Mktg Spend -$6.8 B
Affiliate Mktg portions of total e-commerce sales -16%
1 in 7 dollars impacted by affiliates
Related: Global Ad Spending 2019 by eMarkter
IAB Affiliate Marketing Handbook 2020
The Big Affiliate Marketing Handbook by IAB
Admitad_Annual Report 2017-2018_EN_FINAL
Admitad Annual Report 2018_2019 EN
STM forum What is Working in 2019
STM forum What’s-working-in-2018-final
Affiliate marketing is relationship-based, the relationship among advertisers, affiliates, and affiliate networks. For a successful affiliate program, we can’t emphasize too much the importance of affiliate recruitment and management.
Here is a simple guide for you to recruit great affiliate partners.
Continue reading How to Recruit Quality Affiliates
Below are my personal study notes and understanding of digital marketing. Hope it can guide you through the marketing landscape.
It is a beginner guide in general. If you want to learn more, I would suggest you read professional books and put it into practice.
Happy Reading. Feel free to comment if you have any questions.
Continue reading Digital Marketing Guide 6-10
2019.7.7 volume 26
1.The Instagram Engagement Report 2019
2.11 of the Best Ecommerce Stats from 2019
3.All Links are Not Created Equal: 20 New Graphics on Google’s Valuation of Links
4.Gizmodo: Generating Scalable Revenue through Powerful Audience Engagement
5.Social Media Video Specs 2019: Your Complete Guide With Helpful Optimisation Tips
6. SEO Basics: A Noob‐Friendly 5‐Step Guide to SEO Success
7.盘点：2019年上半年跨境电商资本角逐大戏轮番上演！
2019.6.30 volume 25
1.2019 Affiliate Marketing Market Size
2.150k Small Business Website Teardown 2019
3.Boomers, Gen X, Gen Y, and Gen Z Explained
4.The New World of Customer Acquisition
5.50+ Social Media Sites You Need to Know in 2019
6. Take Your Business Global with Facebook x Kickstarter Crowdfunding Playbook
7.Affiliate Marketing Trends: 37 Experts Share Their Thoughts On The Future Of Affiliate Marketing
2019.6.23 volume 24
1.How to Write a Blog Post: The Definitive Guide (2019)
2.Voice Search Study: Factors Influencing Search Engine Rankings in 2019
3.Beyond BuzzFeed’s Juicy Headlines
4.Business services like Zoom and Slack make for better listing
5.ThinkTank 2019 Network Awards Winners
6.Good or Bad? A Deep Dive into Traditional Media Partnerships and the Voucher Coupon Space
7.The Best Time to Post on Instagram, Facebook, Twitter, LinkedIn, & Pinterest